Everyone that plays video games knows 'that guy' that loves to rub it in when you lose. Madden is no exception to that. In fact, most people play Madden on the couch next to their rival. So it hurts that much more when they brag about beating you.
Each of these spots portrayed how it feels losing to these terrible people and how good it feels to throw it all back in their face when you pull out a win.
Director: Josh Taft - Supply and Demand